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Make your Blog Invaluable!
As someone who worked in usability and technical writing for many years, I’ve developed a mantra: make your content actionable. For technical writing, that means doing everything you can to make the...
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What Will Content Look Like?
Studies tell us content remains king. Apple goes where the money is. Its decision to enter the market with a device explicitly focused on content delivery is just another indication that engaging...
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7 Steps for Getting Posts from Your Partners
In my post, Leveraging Your Business Partners for a Better Blog, I explained some of the benefits of making your blog a venue for business partners. If your business model relies on partnering with...
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There’s More Than One Way to Write
This has been a challenging year for my oldest son. I have four kids. The eldest is in ninth grade–freshman year, when grades start to count for college admittance. My fifteen year old is exceptionally...
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Repurposing Your Blog Posts
You work hard on your blog posts. So, the more you can leverage those creative ideas and carefully crafted words, the better! One way to do so is to repurpose your blog content for distribution through...
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